WordPress Themes
Block themes that start as finished sites
Free themes for business sites and online stores, each with a live demo you can click through. Want one made for your brand? Custom themes are fixed price, from €299.
Which theme fits you?
A BUSINESS WEBSITE
Elayne
110+ patterns and eight style variations for service businesses, spas, law firms and trades. You edit everything in the site editor.
AN ONLINE STORE
Marin
WooCommerce templates, a Store Home page and three style variations, ready before you add a single product.
A CUSTOM OR DEVELOPER BUILD
Nynaeve
A Sage 11 theme with 29 custom blocks, for projects that need code-level control.
The themes
ELAYNE · FULL SITE EDITING
A business site you can edit yourself
Elayne is a block theme for service businesses. Pick a pattern, swap the copy and publish, with no page builder and no code.
- 110+ patterns: heroes, pricing, testimonials, contact forms
- Eight style variations, including spa, legal, nail salon, plumbing and bistro
- Industry demos you can click through
- GPL v3, free from WordPress.org
MARIN · WOOCOMMERCE
A store that starts finished
Marin is a lean block theme for online shops. The shop, product, search and order confirmation templates are ready, so a store build starts from a working shop.
- Store Home page: hero, bestsellers, reviews and a closing call to action
- Three style variations: Store, Skincare and Twilight
- A skincare demo with 16 products and variable options
- Free, GPL v3; store builds from €999
NYNAEVE · SAGE 11
For developers and custom builds
Nynaeve is the theme this site runs on. It is built on Sage 11, Tailwind CSS 4 and Vite, with custom blocks for the pieces a marketing site needs.
- 29 custom Gutenberg blocks: heroes, CTAs, pricing, carousels, reviews
- Sage 11, Acorn, Vite and Tailwind CSS 4
- WooCommerce quote and catalog modes
- MIT license, on GitHub and Packagist
Starters and tools
Behind the themes sit a starter theme, a service-business variant of it and a block library. Use them directly, or have me build on them.
Aviendha
The lean starter behind custom builds: a design system in theme.json, WooCommerce templates and no bundled patterns. Marin and Ixian were both created from it.
Ixian
A theme for service businesses and SaaS companies, forked from Aviendha, with a public demo.
Aludra
A block library for the editor: 32 blocks, 21 ready-made sections and 8 page layouts, used by the block themes above.
See it for your type of business
Pick a demo that is close to your business. Use it as-is from €299 (Kickstart), or have it rebuilt around your brand from €695 (Standard).
Spa & wellness
A demo site for spas and wellness studios.
Legal
A demo site for law firms and advisors.
Café & restaurant
A demo site for cafés and restaurants.
Home improvement
A demo site for plumbers, builders and other home trades.
Nail salon
A demo site for salons and beauty businesses.
Online store
A WooCommerce demo store. Store builds start at €999 and are quoted separately.
Service & SaaS
The Ixian theme, for service businesses and software companies.
Your own look
The lean Aviendha base I start custom builds from.
Skincare store
The Marin theme for WooCommerce stores, shown with a skincare shop. Store builds start at €999 and are quoted separately.
Want a theme built for your brand?
Pick a starting point. Each is a fixed price, so you know the cost before anything begins.
KICKSTART
From €299
Elayne or Aviendha restyled with your logo, colors and fonts, plus one to three pages from existing patterns. No mockup.
STANDARD
From €695
A theme of your own: one design mockup and two revision rounds, your palette in theme.json, about six page patterns, installed on your hosting.
CUSTOM FSE
From €2,500
20 to 30 patterns, three design rounds, extra templates, copy and SEO support, and WooCommerce if you need it.
Building an online store? Store builds start at €999. These are starting points: you get a written fixed-price quote within one business day. See the full build ladder.
How a theme build works
1. You send a brief
Tell me about your business and point to the demo or an existing site that is closest to what you need. I reply with a written fixed-price quote within one business day.
2. You approve a design
I make a design mockup in your colors and fonts, with up to two rounds of revisions. Nothing gets built until you have signed it off.
3. I build and launch
A Standard block theme is live about 2–3 weeks after kickoff. Hosting is optional: shared EU hosting is +€25/month.
Frequently asked questions
- Are the themes free? Elayne is free on WordPress.org. Marin, Nynaeve, Aviendha and Aludra are open source and free to download from GitHub. You only pay if you want a theme built or customized for you.
- Which theme should I choose? Pick Elayne for a business website you edit yourself, Marin for a WooCommerce store, and Nynaeve if you or your developer want code-level control. Not sure? Send a message and I will point you to the right one.
- Can you install and customize a theme for me? Yes. Kickstart, from €299, restyles an existing theme with your brand. Standard, from €695, builds a theme of your own. You get a fixed-price quote before anything starts.
- Do the themes work with managed hosting? They run on any WordPress host. I also host sites on managed WordPress hosting in the EU, US or Australia, if you want the theme and the hosting in one place.
Not sure which theme fits?
Tell me what you are building and I will point you to the right theme, or quote a custom one. You get a reply within one business day.