A client recently asked us why their enquiries had dried up. The site looked fine to them — same design, same content, nothing obviously broken….
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This is a building-in-public post. We’re mid-way through adding a WooCommerce store vertical to the Elayne block theme — a generic, reusable store layout that…
The Problem: Block Validation Was Killing Productivity Building the WooCommerce store vertical for the Elayne theme took 47 commits and around 8,300 lines. A large…
A slow website doesn’t just frustrate visitors — it costs you money. Google uses page speed as a ranking factor, and studies consistently show that…
Every CTA button on your site is a purchase intent signal. When a visitor clicks “Get a Quote” on your WooCommerce service page, they have…
First impressions matter. The moment a visitor lands on your homepage, three things compete for attention: your headline, your hero image, and — often getting…
Elayne 3.9.1 shipped a focused improvement to the nail salon vertical: the Why Choose Us pattern now includes a real photo out of the box….
Imagewize.com has been online for over a decade, but it has had a winding path. From March 2018 to mid-2019 the domain redirected to imwz.io…
The Problem with Generic WordPress Themes for Nail Salons Most nail salon websites look the same: a pink header, a stock photo, and a booking…
If you run a membership business on Skool with Belgian customers paying €1,000 or more, there is a good chance their payments are getting blocked….
Sometimes you realize you need to prune your blogs. This as you are trying to focus on a specific field or fields . You sometimes…
Lately I bumped into an issue with our Nynaeve Theme based on Sage 11. Blocks that had svg icon images broke on rebuild . They…